[ 1 ] Designing Since June 16 2021
(Based in NY, NJ & South Korea)
MINJAE LEE 이민재
JAY LEE DESIGN
JAY LEE DESIGN
이
민
재
美
맵
시
이
민
재
美
맵
시
이
민
재
美
맵
시
Since 2021
WORKS
INCLUDE:
01 BRANDING
02 EDITORIAL
03 PACKAGE
04 VIDEO
05 SOCIAL
… and MORE
WORKS
INCLUDE:
01 BRANDING
02 EDITORIAL
03 PACKAGE
04 VIDEO
05 SOCIAL
… and MORE
WORKS
INCLUDE:
01 BRANDING
02 EDITORIAL
03 PACKAGE
04 VIDEO
05 SOCIAL
… and MORE
DESIGNER
FOR HIRE
BRANDING
EDITORIAL
DIGITAL
SOCIAL
NY / NJ
CONTACT →
DESIGNER
FOR HIRE
BRANDING
EDITORIAL
DIGITAL
MOTION
NY / NJ
CONTACT →
COVER INFO: NIGHT WALK, 2026 — A hand-drawn walk cycle exploring character movement. <CLICK TO SEE WORK>
ABOUT ME
Hi, I'm JAY.
I Design Stuff.
Hi, I'm JAY.
I Design Stuff.
안녕하세요, I’m Jay Lee — a graphic designer based in New York and New Jersey, with roots in Seoul. I turn ideas into visual stories through branding, editorial, digital, and motion design. I believe good design needs more than beauty; it needs 맵시, character, balance, and a reason to be remembered.
My approach to design is simple, thoughtful, and human. I’m drawn to clean forms, balanced compositions, and details that feel intentional without being overly complicated. Whether I’m developing a brand identity, publication, or digital experience, I aim to create work that feels clear, approachable, and naturally connected to its purpose.
안녕하세요, I’m Jay Lee — a graphic designer based in New York and New Jersey, with roots in Seoul. I turn ideas into visual stories through branding, editorial, digital, and motion design. I believe good design needs more than beauty; it needs 맵시, character, balance, and a reason to be remembered.
My approach to design is simple, thoughtful, and human. I’m drawn to clean forms, balanced compositions, and details that feel intentional without being overly complicated. Whether I’m developing a brand identity, publication, or digital experience, I aim to create work that feels clear, approachable, and naturally connected to its purpose.
COVER INFO: Minjae Lee, 2022 — The creator of this website.
NIGHT WALK, 2026 — A hand-drawn walk cycle exploring character movement.
<CLICK TO SEE WORK>
WORKS
INCLUDE:
01 BRANDING
02 EDITORIAL
03 PACKAGE
04 VIDEO
05 SOCIAL
WORKS
Sneak Peak!
A selection of projects across branding, editorial, digital, and motion — each shaped by purpose, clarity, and a little 맵시.
A selection of projects across branding, editorial, digital, and motion — each shaped by purpose, clarity, and a little 맵시.
© 2026 Minjae Lee. All content and artwork are protected by copyright.
© 2026 Minjae Lee. All content and artwork are protected by copyright.